Our Story - Insert Coin

Insert Coin's history began in 2018 and is a Scandinavian gamification company offering Gamification as a service (GaaS) and knowledge sharing in partnership with scientific-based research projects.

We believe gamification can change how people behave in digital products. And we want the transformation to happen in the proper way – through disruptive innovation, science-based and transparent communication with clients and research departments, and by adapting to customer needs.

We are very excited about the fantastic future ahead and the value gamification can add to just about everything and in virtually any industry.

We want you to associate us with the feeling you get just before you start your favorite game. The same thrill you get as when you insert your coin in an arcade machine and press play.

That very special feeling which has brought so much joy to many of us can and should be applied to other things in our lives. To make them more meaningful and playful.