Gamification toolbox to engage users and maximize return

GWEN is a SaaS platform that speeds up product development in a scalable way, so that you can start seeing results faster.

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Analyze and take action

GWEN provides metrics and insights about user behavior in your product, along with the engaging power of gamification to drive positive change.

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Proven effects

Community web


Conversion to registered user

Training app


Day 30 retention

eHealth platform


In-app purchases

Loved & trusted

patrice holmin

"The main goal for Socios was to have users interact more with the app, and we definitely managed to do that using GWEN"

Patrice Holmin
Senior Product Owner | Socios


"A great benefit was the flexibility of GWEN ... It almost became like an internal project."

Anders Gran
CEO & Co-Founder | twiik

Johan Wingård Hiber

"Not only did the platform fit most of our needs in one package, the process of working with GWEN is very smooth and makes us feel involved in creating the best kind of user experience for our product."

Johan Wingård
UX director | Hiber

GWEN feature highlights

Here are some examples of what GWEN can do and how you can use it to your advantage.

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We made it easier than ever for product teams and companies to start boosting engagement.

  • Sign up and get immediate access to GWEN.
  • Minimal coding required to connect your products.
  • Onboarding process and full documentation.


Gain insights about your userbase to understand what works perfectly and what needs to be perfected.

  • Ability to see how users act in your product.
  • Visual metrics that provides actionable insights.
  • Get AI predictions to enhance the user journey.
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Use the included gamification mechanics to boost user engagement and drive behaviors.

  • Progression, Achievements, Missions, and more.
  • Customize the gamification in our CMS.
  • An engaging user experience drives growth and loyalty.


Continually analyze, improve, and balance your implementation according to your needs and plans.

  • Scalable SaaS product that can handle quick growth and millions of users.
  • Metrics, A/B testing, and user segmentation.
  • Smart AI that predicts and prevents user churn.
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Save time and resources

Don't DIY when the solution is already built! GWEN has the science and tech to ensure powerful insights and long-lasting effects for user conversion, retention, and engagement.


API docs

Sign up to take a deep dive into the API documentation for GWEN.

Start boosting your growth

Take your product to the next level and start creating truly engaging user experiences with GWEN. 

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Frequently asked questions

What is gamification?

The application of game design and game mechanics in non-game contexts. For example, taking what’s engaging about playing games and using it to enhance a user experience.

Why should I use gamification?

Gamification can be a powerful tool if you want to encourage specific behaviors in a user base, such as improving productivity, promoting physical exercise, or enhancing learning. 

Does gamification boost growth?

By increasing user engagement you also increase the amount of attention spent, making users more invested in your product and/or company. This organically boosts growth and loyalty.